


Flipkart launches UPI Service
This space is truly getting exciting

Talking product sense with Ridhi
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Upi is free service, providers can’t charge for it .. What exciting about it? It has no business model

If i am not wrong flipkart owns phonepe right?

They separated a while ago, Walmart bought a majority stake in PhonePe and Flipkart has very little to no ownership if I'm correct. This is when there were crazy ESOP buybacks at Flipkart.
What I don't get is that both companies still have the same parent -- Walmart. Can someone from Flipkart explain how there's no conflict of interest?

Its like multiple soap brands from HUL

Too late to the party. The existing players are deeply entrenched with all the marketing spends that they have done so far as well as their distribution network.

lol


I'm Sajith Pai, Partner at Blume Ventures. Ask me anything!
Hi Grapevine,
I'm Sajith, Partner at Blume Ventures, where I oversee consumer and India B2B investments.
I am a long-time media executive turned VC. After a two-decade-...


Hey Sajith, Great to see you here and very much thanks for doing this. 1. What factors does Blume consider whil...

Hi Sajith, Blume Ventures is a dream for many. Here's a simple question: How do you know when a portfolio c...

Hey Sajith, Really great to meet you Your portfolio consists of Edtech startups, but unfortunately we have seen ...

Why Flipkart built UPI ?
Walmart owns majority share in both PhonePe and Flipkart, PhonePe is a separate entity from Flipkart, but why is Flipkart itself entering into UPI ecosystem when it is dominant in e-commerce and PhonePe is dominant in UPI and payments.
...

Flipkart Group Launches New Payments App, super.money, Targeting First-Time Borrowers
- Flipkart has introduced a new payments app, super.money, to facilitate UPI payments and offer cashback, aiming to strengthen its position in the fintech sector.
- The app, launched in beta in June, has already processed 10 million tra...
